The Problem
SurePeople offers one of the most comprehensive personality assessments on the market, helping individuals understand themselves and companies understand their people. However, the platform was originally designed for desktop, making it less accessible and enjoyable on mobile devices. Our challenge was to redesign this experience for mobile — without losing the depth and value of the original platform.
My Responsibilities
Led UX and visual design for the mobile experience
Translated complex psychometric data into intuitive, digestible UI
Collaborated with cross-functional teams to define MVP scope and priorities
The Approach
Discovery & Prioritization:
Identified core web features essential for mobile MVP through stakeholder workshops and user interviews.
Content Mapping:
Mapped personality and psychometric data into mobile-friendly formats, ensuring clarity without oversimplification.
Design & Prototyping:
Developed wireframes and prototypes that emphasized visual appeal and intuitive navigation, helping users explore their strengths and growth areas with ease.
User Testing:
Validated designs with early users to refine usability and tone, making the experience both informative and enjoyable.
Increased mobile engagement by making assessment results more interactive and digestible